AIGC技术凭借先进的数据驱动与智能算法显著提高了色彩设计的工作效率。本文系统探讨了AIGC如何革新传统的公益广告色彩设计工作流程,阐述了涵盖市场调研、创意方案推荐、概念图生成与后期调整的四个环节的创新应用模式,同时也强调了人机协同、人文素养与技术创新平衡发展的必要性,为公益广告色彩设计的智能化转型提供了理论与实践的双重参考。

AIGC technology enhances color design efficiency through data-driven methods and intelligent algorithms. This paper examines how AIGC transforms public service ad color workflows via a four-stage model spanning market research, creative recommendations, visualization, and refinement. It highlights the balance between human-AI collaboration and innovation, offering theoretical and practical insights for the field's intelligent advancement.