Research on the Color Matching Strategy of Beauty Products Based on Popular Color Trends

Sun Haoyuan

Color ›› 2025, Vol. 43 ›› Issue (11) : 7-9.

PDF(1802 KB)
Welcome to visit Color!
ISSN 2097-3284 CN 10-1903/J
PDF(1802 KB)
Color ›› 2025, Vol. 43 ›› Issue (11) : 7-9.

Research on the Color Matching Strategy of Beauty Products Based on Popular Color Trends

  • Sun Haoyuan
Author information +
History +

Abstract

Color trends are not only the fashion direction of visual design, but also reflect the emotional characteristics and aesthetic orientation of a specific era. In beauty design, the application of colors often lacks systematic guidance, with problems such as ambiguous matching logic and single emotional expression. Modern color trends emphasize emotional resonance, individual expression, and technological beauty, providing a new perspective for beauty color matching. The matching of beauty colors should be based on color trends, forming strategies in aspects such as structural combination, warm and cool coordination, and color focus. Only by accurately grasping the emotional connotation and visual characteristics of trend colors can the overall unity of color expression be achieved, promoting the deep integration of makeup creativity and style shaping.

Key words

Trend of Popular Colors / Beauty Makeup Colors / Matching Strategies

Cite this article

Download Citations
Sun Haoyuan. Research on the Color Matching Strategy of Beauty Products Based on Popular Color Trends[J]. Color. 2025, 43(11): 7-9

References

[1] 科技与色彩的碰撞, 正在重塑中国彩妆的未来: 专访中国流行色协会秘书长王淼[J]. 中国化妆品,2025(2):56-59.
[2] 雷典典. 艺术设计中的色彩美学研究[J]. 新美域,2024(8):83-85.
[3] 陈诗涵. 艺术疗愈空间的色彩设计研究[J]. 浙江工艺美术,2024(7):61-63.
[4] 刘婧.探究舞台戏剧化妆的艺术功能[J].戏剧之家,2024(9):46-48.
[5] 赵一璇. 不同类型服装的色彩搭配艺术及其对色彩时尚趋势的影响分析[J]. 天工,2023(28):31-33.
[6] 边吉洁. 色彩搭配+ 流行图案, 纺织品陈列的正确打开方式[J].纺织服装周刊,2023(27):19.
[7] 李静荣. 民间美术艺术造型和色彩在现代美术设计中的运用[J].艺术大观,2022(29):38-40.
[8] 杭砚文. 平面设计中色彩的搭配方法[J]. 艺术家,2022(5):12-14.
PDF(1802 KB)

Accesses

Citation

Detail

Sections
Recommended

/