The improvement of film and television production levels has made the production and use of various online short videos increasingly popular in daily life. In order to stand out in the vast short-video market and attract users' attention, a video opening design that is of high quality, novel in content and unique in presentation is particularly important. The article, titled "The Relevant Strategies and Applications of Color in the Opening Design of Short Videos", discusses the main components of the opening design of short videos, as well as the relevant strategies and expression forms of color application therein. It elaborates on the main application forms and expression techniques of color in the current opening design of short videos. The aim is to be able to add some relatively valuable literature references for the application of related topics.