中国传统色彩作为中华文化视觉体系的重要组成部分，蕴含着深厚的文化内涵与审美价值。随着城市文化传播方式 的不断优化，如何将传统色彩有效运用到当代城市文化信息之中，成为设计实践中的重要课题。本文以烟台城市文化为研究 对象，在梳理中国传统色彩体系的基础上，结合地域文化特征，对烟台代表性传统文化内容进行色彩提取与重构，并应用于 城市文化信息可视化设计之中。通过具体设计实践，探讨中国传统色彩在城市文化信息表达中的应用路径，为传统色彩的现 代设计应用与城市文化视觉传播提供新思路与方法。

As an integral component of the visual system of Chinese culture, traditional Chinese colors embody rich cultural connotations and aesthetic values. With the continuous optimization of urban cultural communication methods, how to effectively apply traditional colors to contemporary urban cultural information visualization has become an important issue in design practice. Taking Yantai’s urban culture as the research object, this study systematically reviews the traditional Chinese color system and, in combination with regional cultural characteristics, extracts and reconstructs color elements from representative traditional cultural content of Yantai, applying them to urban cultural information visualization design. Through design practice, this paper explores the application approaches of traditional Chinese colors in urban cultural information expression, providing new perspectives and methods for the contemporary application of traditional colors and the visual communication of urban culture.