在初中美术色彩教学中，利用信息科技对于增强学生色彩认知、激发学生学习兴趣、促进学生个性化发展、强化学 生学习过程管理具有重要作用。围绕课程目标与学科核心素养，本文从多媒体优化呈现、数字工具强化实践、线上线下探究 融合、平台支持的分层个性化指导以及过程性评价与成果展示等方面提出了具体做法。研究表明，这些策略能够加深学生对 色相、明度、纯度、冷暖与对比等关键概念的理解，实现从观察、分析到创作的连贯学习，推动审美判断、创意表达与信息 素养的协同发展。

The use of information technology in middle school art color teaching plays an important role in enhancing students' color cognition, stimulating their interest in learning, promoting their personalized development, and strengthening their learning process management. Based on the course objectives and core competencies of the subject, this article proposes specific measures from the aspects of multimedia optimization presentation, digital tool enhanced practice, online and offline exploration integration, platform supported hierarchical personalized guidance, and process evaluation and achievement display. Research has shown that these strategies can enhance students' understanding of key concepts such as hue, brightness, purity, warmth and contrast, promote coherent learning from observation, analysis to creation, and promote the coordinated development of aesthetic judgment, creative expression, and information literacy.