当前在工艺品设计工作中，工艺品不再只作为实用物品或普通装饰品存在，其价值日益受到关注，但在实际设计中， 色彩作为直接影响工艺品视觉感受的重要设计元素，常出现与工艺品核心主题不匹配、未能有效凸显材质质感，或未能充分 考虑目标受众审美需求等问题，使得色彩在提升工艺品价值方面的作用未能充分发挥。基于这样的情况，研究先是分析了色 彩运用对工艺品价值的提升作用，紧接着探讨了优化色彩运用提升工艺品价值的策略，以期为从事工艺品设计的人员开展色 彩设计提供实际参考。

At present, in the design of handicrafts, handicrafts no longer exist only as practical objects or ordinary decorations, and people pay more and more attention to their value. However, in the actual design, as an important design element that directly affects the visual perception of handicrafts, color often does not match the core theme of handicrafts, fails to effectively highlight the texture of the material itself, or fails to fully consider the aesthetic needs of the target audience, which makes the role of color in improving the value of handicrafts not play well. Based on this situation, the research first analyzes the role of color application in promoting the value of handicrafts, and then discusses the strategies of optimizing the use of color to enhance the value of handicrafts, in order to provide practical reference for the personnel engaged in handicrafts design to carry out color design.